TV Westerns were all the rage during the 1960s, with "Bonanza" topping the 1964 ratings as the most popular television show in the United States. Naturally, Ford's big family hauler, the Country Squire, got a Wild West wanted-poster theme in its advertising. Looks like a dude, but is over 200 pounds tougher than any other wagon in its field!
1964: Ford Country Squire is a Western outlaw
Covered-wagon loadspace -- sedan-smooth ride
Ford Motor Company
